10 Reasons, why University needs Industry and Industry needs University?

In the rapidly changing world, there is a strong realization of the significance of inter-organizational collaboration. University-industry linkage is the relationship between the two distinct organizational structures having different philosophies, visions, missions, goals and objectives where both the entities must be responsive to the dynamic, ever-changing environmental forces having a futuristic orientation. This short video highlights the 10 most powerful impetus for developing and promoting linkages between university and industry